Advertise on Grooming Nova
Put your grooming brand in front of men who are choosing, using and looking after their shavers, trimmers and clippers, with every placement clearly labeled.
At a glance
- Readers
- Men in the US who groom at home
- Tools
- Shavers, trimmers, clippers, body groomers
- Pricing
- Quoted for each brief
- Reply
- Within 48 hours
- 2 packages
- Quote per brief
- 48 hours
- Aman Singh
Who you’d reach
Men in the US who shave, trim and cut their own hair at home. They arrive from search with a job to do, at every point in a tool’s life.
Buying Guides & Reviews
Which shaver, trimmer or clipper fits your face, hair and budget, and which models to skip.
Technique & How-To
Step-by-step help with shaving, trimming and manscaping, plus cleaning and oiling the tools.
Beard & Hair Styles
The beards, stubble lengths, fades and buzz cuts these tools are built for, and how to get them.
Parts & Accessories
Replacement heads and blades, guards, chargers, clipper oil, beard oil and balm.
Troubleshooting
What to do when a clipper stops cutting, a trimmer pulls hair or a shaver leaves stubble.
Two ways to work with us
Both packages are labeled for readers. Quote per brief: We price each campaign after reading your brief and send you a quote within 48 hours.
Sponsored Post
An article about your product or service, written by our team to our normal standards and published on Grooming Nova. It is labeled “Sponsored by [Brand]” at the top, and you can check facts about your own product before it goes live. You don’t get approval over our opinions.
- An article about your product or service, on a topic useful to US men who groom at home
- Written by our team from your public product pages and manuals, plus independent sources
- A chance to check facts about your own product before it goes live
- Published on its own page on Grooming Nova
- The rule
- You can check facts about your own product, but you don’t get approval over our opinions. It never ranks products.
- Label
- “Sponsored by [Brand]” at the top of the post.
Sidebar Display Slot
Your banner in the sidebar next to our guides, labeled “Advertisement”. Runs for an agreed period.
- One banner in the sidebar next to our guides
- Runs for an agreed period
- The rule
- The banner stays in the sidebar, outside the guide text, and never looks like part of a guide. No pop-ups, no sound and no auto-playing video.
- Label
- Labeled “Advertisement”.
Rules that protect readers, and your brand
Readers trust a label they can see. These rules are why a placement here is worth paying for.
What we’ll do
- Write about your product accurately, from your own published specs and manuals
- Place you only where your product fits the guide’s topic
- Label every placement where readers will see it
- Run what we agreed, for the term we agreed
- Tell you plainly if your brief isn’t a fit
What we won’t do
- A better place in a guide’s recommendations, or a better verdict for your product
- Removing, moving down or leaving out a competitor
- Approving, editing or seeing editorial guides before they go live, or approval over our opinions in a sponsored post
- A smaller, hidden or missing sponsorship label
- Affiliate links to your product inside your own sponsored content
How it works
Every partnership is handled by Aman Singh, Founder, from first email to live page.
- 1
Send a brief
Tell us the product, the readers you want and your timing.
- 2
Get a reply
Within 48 hours: a quote and a date, or a no with the reason.
- 3
Agree the terms
The package, period and price are agreed in writing before any work starts.
- 4
Go live
Aman writes or places it, labels it and sends you the live link.
Send a brief
A few lines are enough. Aman Singh, the founder, reads every brief and replies within 48 hours.
- Helpful to include: the product, the readers you want to reach and your timing.
- Not a fit: anything our sponsorship policy rules out.
- Other questions: use the contact form.
Questions brands ask
Can we see or approve the post before it goes live?
You can check facts about your own product before a sponsored post goes live, but you don’t get approval over our opinions. Our team writes it from your public specs and manuals and checks it like every guide. If you spot a factual error after it goes live, tell us and we’ll fix it under our corrections policy.
Will you review our product, or rank it in a guide?
Not as part of a paid deal. Rankings and verdicts are never for sale, and we don’t accept free products. We buy anything we test at retail.
How much does it cost?
Quote per brief. We price each campaign after reading your brief and send you a quote within 48 hours.
Which brands do you turn down?
Brands unrelated to men’s grooming; products that claim to treat a skin condition, hair loss or another medical problem; and gambling, cryptocurrency and adult content.